Most of us receive many gifts during the holidays, and when a beautiful gift arrives that was carefully selected just for you, it warms your heart.
That’s how I felt when I received a gift acknowledgement from ElderHelp of San Diego last week. ElderHelp is a non-profit organization dedicated to helping seniors stay in their homes, and the note said that a donation was given in our name from Cindi Hill of Hill Compliance Advisors , our compliance consultant. As someone who spends a large portion of my time seeking out innovative solutions to help my clients retire on their own terms, this was a particularly thoughtful gift.
If you’re still looking for the perfect gift for someone who doesn’t need any more “stuff” (or, like me, is on a diet and certainly doesn’t want any food STUFF!), giving to their favorite charity may be just what you’re looking for. Of course, gifting can take many forms, and many are also tax deductible, which can give the ability to be even more generous than you might think.
Facebook CEO Mark Zuckerberg clearly understands the value of a tax-deductible charitable donation. If you’ve been paying attention to the news at all, you’ve surely heard his announcement that he and his wife Priscilla Chan made a promise to their newborn daughter to give away 99% of their Facebook wealth “to advance human potential and promote equality.” And while some have criticized the Chan Zuckerberg Initiative for its tax-deductible status, what many fail to realize is that the tax benefits won’t simply put more money back in Zuckerberg’s pocket. Zuckerberg and his wife have been very careful about how they are donating assets, creating an LLC to maintain a great deal of control over how the gifted assets are used. Theirs is a great example of a well designed charitable giving strategy that truly becomes “the gift that keeps on giving.”
Sure, most of us (I can safely say none of us!) don’t have that level of expendable assets to gift, but there are many ways to support your favorite charities this holiday season while also achieving year-end tax benefits. I know my own inbox is overflowing with year-end appeals from charities I know and love, as well as many that are new to me. Whatever you choose, keep good records and remember that all donations must be made by December 31 to be eligible for 2015 tax credits. Following Mark Zuckerberg’s lead, it’s a great time to take control of your money by directing it to the charities that mean the most to you instead of giving it to Uncle Sam.
Clearly there’s not much time to plan, but here are a few options to consider:
Of course, if you’re just looking to give and tax benefits aren’t a priority, there are always great causes to be found on GoFundMe —helping families in need due to death, injury, or other personal tragedies; supporting individual volunteers, natural disaster recovery, and more. All told, Americans make 30% of our annual donations in December. I hope you’ll take part in the “season for gifting,” however you choose to give.