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Quick question: Can having a seemingly unrelated “hobby” podcast actually benefit your financial services practice?
Quick answer: You bet it can!
In this episode, Matt Halloran talks to DeAndre Coke, a financial advisor who shares how his travel podcast, Revolutionizing Your Journey — though not directly related to finance — attracts clients who resonate with his lifestyle and want his guidance in both travel and financial planning. Hear DeAndre’s experiences and get inspired to turn your passions — and unapologetic self — into your biggest differentiator.
DeAndre and Matt discuss:
- How openly embracing a passion like travel, and the lifestyle it affords, can attract clients
- How being transparent with his own financial planning and saving strategies builds trust with clients
- Practical tips on content creation and idea generation
- Why leveraging existing networks is the secret to a steady supply of podcast guests
- And more
Related: Attract Ideal Clients by Being Your Non-Negotiable You With Angie Wisdom
Connect With DeAndre Coke: