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Who doesn’t love a good underdog story? Everyone loves to see good things happen to good people. Today’s episode is exactly that— but with a healthy dose of takeaways and practical ideas for you as you grow your financial planning business.
In this episode, I interview an advisor who started off selling senior trips, became a police officer, and then built a financial planning empire by working with what he knows. Today’s episode is the ultimate power move in niche marketing and explores what it takes to grow, scale, and build a national brand.
What I love about Nick is that he is so self-aware. Nick shares the hard parts about scaling and some of the struggles that come along with moving from advisor to CEO. He discusses how he’s brought in various coaches and mentors to help him avoid mistakes, build up his weaknesses, and strengthen his strengths.
So, if you want to be inspired, convinced to narrow your market, and straight-up impressed, this is the episode for you!
In this discussion, we dig into:
- Transitioning from advisor to CEO
- How to build a trustworthy team
- Proactive hiring
- The benefits of niching down
- Building a national brand
Related: When Part of Your Business Is a Mess