Understanding Media Options to Best Reach Your Target Audiences

With more than 25 years of media and management experience it was wonderful to catch up at the Charles Schwab IMPACT Conference to Ray Hennessey , the Chief Innovation Officer at JConnelly .

Ray has spent his career at the convergence of traditional and emerging media and has seen many changes in the financial world through his stops at Entrepreneur, FOX Business Network, Smart Money, CNBC and The Wall Street Journal.

Click the image to watch the video as we discuss:

What’s been the evolution of how people have reached audiences in the past 25 years.

With Social Media being such a barrier in Financial Services, how can people get comfortable with it and break through

With the way people consume information changing so much, what’s the best way reach your target audience today

Related: Are You in Danger of Losing Customers You’ve Taken for Granted?