Imagine your business as a thriving ecosystem, where every part of it works together to create a sustainable environment for growth. Your referrals work the same way within a referral ecosystem. Many teach there is one way to generate referrals (you know it, the tired and awkward suggestion to “ask for them”). But we know that’s not true. Generating referrals isn’t a hammer where every solution is a nail.
In this episode, we take a deep dive into the referral ecosystem and explore the many ways in which referrals can be generated throughout your business.
From identifying specific people to the buyer’s journey with your prospects, we uncover the different parts of your business that can benefit from a strong referral strategy.
Related: Understanding Power Referral Sources