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When I graduated from Business school I knew how I would follow my passion —I loved clothes and shopping so I went into the executive management program at a department store. Surely, being around beautiful clothes all day would be my dream job!
But I soon learned the reason work is not called fun or a hobby—it is hard and there was nothing fun about my long days working retail. Even after I became a buyer, I found it more suited to the talents of an accountant because I worked with numbers all day. Every day. Day after day.
I truly hated the job.
“Follow your passion” was the worst advice I’d ever received. I thought about my epitaph: LaRae’s goal in life was to persuade women to buy striped blouses instead of polka dots. That would be the sum of my contribution to society.
Like all bad advice, “Follow Your Passion” rears its ugly head regularly—most notably at the Oscars when movie stars spew out the inevitable cliche. I learned the hard way that just because I was passionate about something didn’t mean I wouldn’t suck at it.
If you are passionate about something, of course you should pursue it; but here is the question: to what end? Because at some point in life you will need to see yourself in the flow of history. What did you put back into your community to help other people? It’s not about having a passion, it’s about doing something with your life that will benefit others.
Entrepreneurs and startups must be passionate about their customers and the business opportunity, but they do not need their’s life passion to be the starting point. Tony Hsieh did not have to be passionate about shoes to start Zappos, but he did need to be passionate about customer service.
For startups to be successful, entrepreneurs need to think about opportunities from their customers’ perspective as much as from their own perspective.
Passions are magical; business is grounded in reality.
Mental toughness starts with the “why” because if you are not on the right course for you, all the persistence, grit, attitude, and willpower in the world will get you nowhere. Always bring your passion with you, but cultivate enough self-awareness so that big dreams do not harden into pockets of resentment, entitlement, and unrealistic expectations.
We are living in a world where everyone expects a trophy just for showing up. Mental toughness is being strong enough to take the blame when things go wrong and accept responsibility for our actions.
You want to follow your passion? Here are some things you should know:
Following Your Passion #1: Pursue A Career That Fits Your Personal Interests
If you enjoy thinking about abstract ideas, you will not be happy in a job managing minutia and logistics. If you are a person who likes being around people, you will not be happy sitting behind a computer all day.
Develop enough self-awareness to know which jobs to avoid and which ones to pursue. As a general rule, people whose jobs match their personal interests are happier with their lives.
Following Your Passion #2: Pursue Work That Interests You
If you like being around people, try sales or HR. Once you’ve found a career that matches your personal interests, drill down to pursue which aspects of that career are most interesting to you.
There are no boring jobs, only boring ways to look at them. You may look at a job as a way to pay the bills or as a path toward something better—it’s your choice.
Passion for your work is like an FBI investigation: there is a bit of discovery, a follow up on leads uncovered, a lot of development, and then a deepening of understanding the truth.
Following Your Passion #3: Experiment With Your Interests
Your interests in life are not discovered by introspection and meditation. They are sparked by getting out in the real world and trying different things. This part can be messy—only by spending 3 years in retail did I truly see why this was not the right job for me.
It is difficult to predict what will catch your attention. Trial and error is often the best way and this can take time. Without experimenting you won’t know what catches your interests and matches your talents.
Following Your Passion #4: Adopt A Craftsman’s Mindset
In his book So Good They Can’t Ignore You, Cal Newport warns that a passion mindset is always asking, ”What do I really want?” which can be harmful because it breeds an obsession with whether or not a job is “right” for them.
When you focus on everything you dislike about your work, your job satisfaction level drops. By contrast, the craftsman’s mindset acknowledges that no matter what field you’re in, success is always about quality. Once you start focusing on the quality of work you’re doing, rather than whether or not it’s right for you, you won’t hesitate to do what is necessary to improve it.
Make the quality of what you do become your primary focus.
You absolutely need to be passionate about making your business or carer a success, so find the opportunities that ignite that passion in you—and you will be successful!