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What You'll Learn In Today's Episode:
- Prove Your Systems in Action: During a surge in business activity, it’s crucial to validate the effectiveness of the systems and strategies you’ve discussed and planned for during quieter times.
- Beware of Traps and Distractions: Don’t fall into the traps of assuming success is solely tied to factors like location, marketing, or investment performance. Avoid chasing shiny objects and focus on what truly adds value to your practice.
- Business Planning is Key: Regular and structured business planning, especially on an annual basis, is a vital practice for improving and growing your business.
- Incorporate Real Numbers and Metrics: This data-driven approach ensures that your plans are realistic and achievable.
- Accountability and Measurable Progress: Include activities in your business plan that you can control, and make sure they are integrated into your calendar. Hold yourself accountable for executing these activities and regularly measure your progress against the plan to make informed adjustments.
Matt and Micah are discussing the significance of real-life experience and action in comprehending client interactions. Genuine knowledge happens when you roll up your sleeves and actively engage with prospects and clients rather than relying solely on prescribed strategies. They’re sharing that advisors need to strive for an open-minded, value-focused approach to client meetings and to prioritize curiosity and effective communication over technical prowess. Plus, they’re reminding us that financial advising is not all about numbers; it’s about injecting energy and enthusiasm into every conversation.
Related: Why This Number Is the Most Important Metric in Your Practice