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Taking an early stage company to A BILLION IN SALES is not an easy task; there are many obstacles and barriers along the way that must be successfully overcome to achieve the end game.
Here are 10 things that worked for me, and they can work for you if you covet a fast growing business.
#1. Be The ONLY ONE who does what you do. Sustainable growth is a function of being truly unique in a sea of hungry competitors.
Don’t expect a healthy sales growth curve if you’re no different from your competition.
#2. Focus on the critical few things you need to advance your strategy and grow sales.
Stay away from ‘the possible many’ things you could be doing but don’t contribute appreciably to top line revenue.
YUMMY may taste good, but it can give you painful indigestion.
#3. You must believe in your journey. The desire to achieve remarkable results must run through your veins.
If not, you won’t convince others to join in your journey.
It’s about the PASSION you have to accomplish your end game, not the cognitive worth of your intent.
People follow leaders who expose their emotional commitment not their intellectual prowess.
#4. Gather an Advocates Army. An audacious goal can only be achieved by mobilizing an army of like-minded people who share in your mission and goals.
Find them, nurture them and let them loose!
#5. Make it about the organization, not you. Your motives must align with the needs of the organization, not your personal ambitions.
There can’t be even a ‘sniff’ that you are doing what you’re doing to serve yourself.
Make adding value to the company the prime message you convey to all around you in your efforts to bring people on board.
#6. Find a ‘do it’ mentor. A BILLION IN SALES is all about brilliantly executing your strategy, so look for experienced guidance from someone who has demonstrated that they can grow sales in a crazy fashion.
Look for an MBA—Master of Business Achievement.
#7. Find a way to be able to tolerate the PAIN you will have to endure by pushing new revolutionary ideas needed to achieve phenomenal growth.
You will be disrupting traditional practices—‘the way we’ve always done things around here’—which invokes incredible resistance, and the only way to continue making progress is to fight against the Custodians of the Past.
And this requires pain tolerance of the highest order.
#8. A great way to close down the naysayers is to demonstrate the results you achieve.
Their objections to the Audacious Moves you are making will soon lose their volume and impact when your sales results keep on reaching to the skies!
So, regularly shout out to everyone how your growth journey is going. Focus on what’s working well, but also ask for help if you need it.
#9. Believe in and trust yourself. To make Audacious Moves to A BILLION, you need to be fully invested in not only the sales target you have in your sights, but also in HOW you intend to get there.
Second guessing yourself under pressure from the ‘nonbelievers’ will only cause you to unnecessarily hesitate and trip.
Be ok with a false step along the way; amazing results are rarely achieved devoid of setbacks, but NEVER lose sight of your mission.
#10. Act. Act. Think. Your bias has to be to ‘keep your feet moving’ rather than spend time you really don’t have thinking and pondering too much about the game you’re in.
Sure, thoughtfully consider the options you have to respond to an unforeseen body blow, but do it quickly so the momentum you’ve achieved thus far isn’t destroyed.
If you follow these ten steps I guarantee you will be able to achieve breathtaking growth in your business.
Related: How To Create a Hypnotic Brand That Makes You Standout