The Digital Assets Revolution: How to Invest in the Future

Written by: John Patrick Lee, CFA and Nick Frasse

Please note that VanEck has positions in MicroStrategy and Block Inc.

The digital transformation is underway. In recent years, digital assets have started to mature, evidenced by increased global adoption by both retail and institutional investors. Against this backdrop, we believe that companies involved in the digital transformation of the global economy represents a long-term structural growth opportunity that is becoming more and more accessible to investors.

What Are Digital Assets?

The term “digital assets” encompasses a broad range of technology and applications, commonly referred to as blockchain or distributed ledger technology. Digital assets can take a variety of forms, and are not just limited to cryptocurrencies.

What Are Digital Assets?

Companies at the Forefront of the Digital Asset Transformation

The companies involved in the digital transformation are distinctly different from digital assets themselves. Digital transformation companies may range from digital asset mining to hardware to exchanges that facilitate the trading of digital assets.

Digital Asset Companies at the Forefront of the Digital Transformation

Digital transformation companies may engage in only one of these business lines, or they may engage in multiple, depending on their goals, capabilities and focus within the broader digital transformation space. Below are two quick examples to illustrate how different companies are generating digital transformation-related revenues.

MicroStrategy* (MSTR), a business intelligence software firm, has strategically invested in Bitcoin to enhance its treasury holdings. As of January 13, 2025, the company holds approximately 450,000 bitcoins, acquired for $27.533 billion at an average price of $62,691 per bitcoin.1

Block Inc.* (XYZ), the top weighted payment gateway company in the MVIS Global Digital Assets Equity Index, helps sellers start, run and grow their businesses. Investors and consumers can purchase cryptocurrency on Block’s popular CashApp. In 2020, that amounted to $2.43 billion in bitcoin-related revenues.2

Digital Transformation Companies Reflect a Structural Growth Opportunity

The opportunity set of publicly traded, pure-play digital transformation companies is still young, but has grown in both size and revenues over the last few years. Despite underlying volatility in digital assets themselves, many publicly traded companies are investing heavily in new business lines to position themselves favorably as digital asset usage and adoption continues to accelerate.

The Growth of Publicly Traded Digital Transformation Companies (2012 – 2023)

Source: VanEck. Revenues and market caps reflect pure-play digital asset companies as defined by MVIS and included in the composition of the MVIS Global Digital Assets Equity Index on 12/31/2023. See important disclosures and index descriptions at end.

The digital transformation opportunity set currently has fewer listed companies compared to more mature industries. However, we believe that as digital assets use cases and adoption grow over time, these early-mover companies may benefit, and that more digital transformation companies will go public.

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