Matson Money, Inc. "Matson" is a federally Registered Investment Advisor (RIA) with the Securities Exchange Commission (SEC) founded in 1991 by Mark Matson. Matson is a $9.8 billion in assets under management (as of 02.5.2024) wealth management and advisor coaching firm providing outsourced investment management and education to independent advisors and their clients across North America. During our educational event, the American Dream Experience®, we train and develop participants to discover their True Purpose for Money® and help create a long-term investing strategy based on academic investing principles. As a team, we are out to revolutionize the financial industry. Learn more here.