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Video marketing is key to building trust with clients and prospects – the first 5 seconds are CRUCIAL to hooking viewers. The most common mistake advisors make is starting by introducing themselves. Instead, try one of these hooks to get viewers to stay watching:
- I’ve helped 100 people retire. Here’s what most of them said they wish they’d done before retirement
- Before you apply for Social Security, watch this
- Scared about being bored in retirement? Try this
- If you have RSUs, avoid a huge surprise tax bill with this tax planning strategy
- If you have a net worth over 2 Million, here’s what you need to know before you retire
- What NOT to do when claiming Social Security
- If you are under 45 and making $150K or more a year, you need to know this
- Struggling with high tax bills? Watch this
- Business owner with less than 50 employees? You need to know this about getting health insurance for staff
- The absolute WORST advice about saving money for retirement
Samantha Russell shares even more video tips in this workshop.
Related: How Successful Advisors Plan for 2025: Marketing for Financial Advisors