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Social media has become a tool for people of all ages and walks of life — from young children to businesses.
When it comes to business, effective social media practices can provide increased outreach to potential clients.
This week, Iván Watanabe is joined by Mike Manzi, sales coach and founder of MM Sales Consulting. Mike unveils the role of social media as a tool for businesses and outlines the differences between social media platforms, ways to multitask content across multiple platforms, and tips to increase sales actively and passively.
Mike discusses:
- What drew him to sales management
- Ways he provides tools, leadership, and coaching for clients to increase sales
- Why he chose TikTok as a business platform
- The importance of usable content
Related: Do Successful Financial Advisors Actually NEED Social Media?